Every witch needs their coven…

COVEN

cov·en /ˈkəvən/ noun

  1. a group or gathering of witches

  2. a collection of individuals with similar interests or activities

THE STORY

On 1/3/25, this world lost the brilliant screenwriter and director Jeff Baena.

His wife, actress Aubrey Plaza, shared on The Drew Barrymore Show that she and Jeff got married in tie-dye pajamas in a “witch-core” backyard wedding after “Jeff got really into tie-dying during the quarantine”.

In her first public appearance since her husband’s passing, Aubrey wore a tie dye t-shirt to “SNL 50: The Anniversary Special” in tribute to Jeff.

With the desire to make a positive impact, this coven has banded together to raise funds, awareness, and community by way of tie dye and tenacity.

100% of proceeds go to The Trevor Project

The Trevor Project

The Trevor Project is the leading suicide prevention and crisis intervention nonprofit organization for LGBTQ+ young people. They provide information & support to LGBTQ+ young people 24/7, all year round.

Their services include:

  • Crisis support: counseling support for LGBTQ+ young people 24/7

  • Advocacy: work to change hearts, minds, and laws in support of LGBTQ+ lives

  • Research: conduct studies to equip policymakers and professionals

  • Peer Support: provide affirming international community

  • Public Education: help allies and educators understand the needs

New collection: COVEN TRUE

We’re all witches, really. Maybe you’re a witch who prefers a DIY moment. Maybe you want to buy a pre-dyed shirt. Or maybe a solid color is more your style. Whatever you choose, this tee makes a difference.

You’re not alone. Welcome to the coven.

The Tie Dye Graphic Tee

The Solid Simple Tee

The DIY Graphic Tee

The Tie Dye Simple Tee

The Solid Graphic Tee